Copy Data Management CDM

Midyear Check-in on Data Protection Initiatives in 2017 (Animated Infographic)

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At the halfway point in 2017, it seems appropriate to revisit the continued momentum around investing in better, more agile, more reliable, likely cloud-enhanced data protection. Early each year, ESG publishes its IT Spending Intentions report, where we look at where organizations are intending to invest their budgets.

In each of the six years that I have been at ESG, “Data Protection” in one or more forms is among the top of one or more priority lists. 

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The Good, Better, Best of Data Management (Video)

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Data Management, meaning the maturation of data protection and data preservation that adds contextual insight based on the data and the enablement of re-use of the data for other purposes, is a journey that all of us are on – whether we know it or not.

  • Maybe you’re just trying to get “good” data protection and retention.
  • Maybe you’ve got “good” but are looking for “better” (and smarter) data preservation.
  • Or maybe you’ve got or are working through “better” but want the “best” – whereby you are not only doing data protection and preservation, but are unlocking new business value and usage scenarios for your otherwise dormant data (BC/DR, reporting/analytics, DevOps enablement, etc.) through what many in the industry now call “Copy Data Management.”

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How to evolve from “data protection” to “data management”

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To evolve from backup to data protection is to embrace complementary mechanisms that enable a much broader range of preservation of data, protection of data, and the assurance of productivity through enhanced availability initiatives, as seen in ESG’s Spectrum of Data Protection. To evolve from data protection to data management is to get smarter on all of the iterations … Read more

Why copy data management matters

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Why does copy data management matter? Because you need better data protection than you have and you can’t afford to move forward with your current protection based on how the business is scaling. Operationally, production storage is growing at approximately 40% annually, as is secondary protection storage. Sure, you get some deduplication benefits, but the … Read more